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Wear Purple Lip Balm

Illustration for article titled Wear Purple Lip Balm
Graphic: Jillian Lucas

Tinted lip balm isn’t hip or modern or cool, but Love + Sage contracted a healthy dose of a color from Pantone’s 2018 Color of the Year: Ultra Violet.

Love + Sage offers a range of other lip balms, all full of organic ingredients to help nourish your lips while adding a whisper of color. The NYC-based brand packed a 1980's punch without going full neon.

Look, there’s not a lot to be said about a tinted lip balm. It either does what it says it does, or it doesn’t. Plus, when you think of lip balm, you think understated, almost boring (though it doesn’t have to be). Creating a balm in a bright, neon purple seems like insanity, but somehow it works.

The balm is, of course, sheer. The pay off is just a wash of cool-toned color, like you ate a Bomp Pop a couple hours ago and it’s still lingering on your lips, but in a sophisticated way, not a kid on a sugar high running around the public pool way. It’s a color that lets you stop taking lip balms so seriously.


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