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The Foundations That Have 30 Or More Shades

Illustration for article titled The Foundations That Have 30 Or More Shades
Graphic: Jillian Lucas

There has been a lot, and I mean a lot, of beauty bullshittery happening when it comes to brands launching new foundations.

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The launches of certain “cult-favorite” brands feature shade ranges that are straight abysmal, even with a proven track record of quality product before it. Diversity in the beauty industry is a pillar of its success, so here are a couple brands that actually produce a shade range that genuinely represents their user base.

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Managing Editor, The Inventory | Send submissions to tips@theinventory.com

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