Celebrate Juneteenth by Checking out These Black-Owned Brands at Target

Give back to the culture and receive a great product in return.

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Graphic: Austin Williams

Black-owned and Black-founded brands to shop on Juneteenth | Target

If you’re unaware of the significance of Juneteenth, first read up on the history behind the holiday meant to commemorate the ending of slavery in the United States. Then celebrate that holiday by checking out some brands that embody Black entrepreneurs’ access to the American Dream. Target’s collection of Black-owned and Black-founded brands and products includes apparel, accessories, hair care, skincare, toys, groceries, and so much more. A few gems I’d personally recommend are the Urban Hydration Aloe Moisturizer or the SheaMoisture Shimmering Body Lotion for those who want to glow whether or not their skin shines with melanin, a maxi skirt or two-sided satin scarf for slaying by day and protecting your hair by night, and this green Aisha Shower Curtain for pretty much anyone since it’s that much of a home essential. And if you’d like to shop by brand, Be Rooted, Young King Hair Care, and Rosen Skincare are great places to start. Whether your ancestors were among those emancipated in 1865 or you’re of a different thread weaved through the fabric of this diverse nation, don’t take this day off for granted. Give back to the culture and receive a great product in return.