We see lots of deals these days on the original Philips Hue starter kit, and a few on the second generation model (which added Apple HomeKit support) but this is one of the first opportunities we’ve seen to save on the third generation set, with bulbs that produce more vivid blues and greens.
This set is a refurb, but it’s a full $65 off the price of buying it new, which leaves you with more money to buy more bulbs. Just note that you won’t see the additional $15 discount until checkout.